Sleek
Mercedes‑Benz CLA 250
"Three owners loved me and let me go. I'm not broken, just well-traveled."
Coming 2026
Car discovery that
Car discovery that
actually feels good.
Hinge, but for buying cars. Swipe on listings with real personality, match with the dealer when you both feel it, and get your keys. No filters. No spreadsheets. No 2008.
KEYS
Scroll the profile — hit ♥ to match.
Four taps from feeling to keys.
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01
Pick a feeling
Reliable, exciting, sleek, or surprise me. No make, no model, no filters. We learn it from your swipes.
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02
Swipe the feed
Full-screen cars with Hinge-style profiles, written in their own voice. Pass left, like right, star the one.
-
03
Match the dealer
When you both express interest, a chat opens. No cold leads, no phone tag — just a real conversation.
-
04
Get your keys
Book the test drive, close the deal. Your keys are ready 🔑
Every car has a personality.
Claude writes each profile from the car's point of view. Specs become feelings. A Carfax becomes a character arc.
Sleek
Lexus ES 350
"Frame damage is just a character arc. Every great story has one."
Reliable
Honda Civic Sport
"Never seen a pothole I couldn't handle. I watch your blind spots so you don't have to."
Car apps are built around search.
Keys is built around discovery.
Search requires intent. Discovery creates it. You don't ask make and model upfront — you fall for the one that gets you.
The waitlist
Get in before the doors open.
We're rolling out lot by lot. Tell us where you are and we'll bring Keys to your city next.